Overview
Setting Campaign Goals
.1 step
Understanding the Target Audience
.2 steps
Choosing the Right Creators
Partnership Types and Campaign Models
Building the Creator Offer
Outreach and Relationship Building
Creating Effective Creator Briefs
Managing Campaign Execution
Content Usage and Repurposing
.1 step
Measuring Campaign Performance
Building Long-Term Creator Partnerships
.1 step
This course teaches students how to plan, launch, manage, and measure influencer marketing campaigns and creator partnerships for small business growth. Students will learn how to choose the right creators, structure partnerships, create effective briefs, protect brand trust, and turn creator content into a practical marketing asset.
You can also join this program via the mobile app. Go to the app

